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Training and Development

“Leadership and learning are indispensable to each other.”

John F. Kennedy

Training and Development: Services
Our Approach to Training and Development

Our training approach relies on a mix of facilitated brainstorming, solid theory, group participation and role playing. We also incorporate pre- and post-training feedback surveys and follow-up reinforcement questionnaires to ensure that investment in communications training generates the expected results.

Because good training pays for itself.

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Training Programs We Offer

Organisations that invest in training need to ensure that the investment is paying dividends not only in terms of employee satisfaction but also in terms of a tangible improvement in skills leading to improved employee performance.


Effective training sessions have three key components:

  • They specify tangible learning outcomes;

  • They confirm that outcomes have been achieved; and

  • They follow up to ensure that the training is retained.


Good training is a means to an end, not an end in itself. At Signare, we work closely with our clients to demonstrating tangible results to justify the investment of time and resources in training.

Training and Development: Services
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Spokesperson Development

Effective spokespersons deliver results not only by communicating the organizational point of view more effectively but also by building trust-based relationships with key stakeholders.

Signare offers the following customized training modules:

  • Core Media Skills

  • The Skilled Spokesperson

  • Communicating in Crisis

  • The Social Spokesperson

  • Senior Executive Development

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